2015 Market Share of Travel Agencies (in terms of Domestic Trips), Japan
Nikkei press estimated 2015 market share of travel agencies, in terms of domestic trips in Japan. According to it, the industry-wide total sales of 2015 were 4.44 trillion yen.
JTB (formerly known as Japan Tourist Bureau) had the biggest share. JTB also had number one market share of overseas trips.
Figure : 2015 Market Share of Travel Agencies (in terms of Domestic Trips), Japan
| Agency | Market share (%) |
| JTB | 24.1 |
| Rakuten Travel | 10.5 |
| Kinki Nippon Tourist | 7.9 |
| Nippon Travel | 6.2 |
| ANA Sales | 4.1 |
| Others | 47.2 |
Source is Nikkei Sangyo Shimbun newspaper, the article on 2016 July 25th.
Related Topics
