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2015 Soft Drink Market Share in Japan

Nikkei newspaper estimated the 2015 soft drink (non-alcoholic beverage) market share in Japan. According to it, the 2015 total sales were 1.8 billion cases.

Coca-Cola group is the biggest supplier. Coca-Cola group has 7 actual bottling companies in Japan, and their market share was 27% in 2015. Suntory (2nd place), Asahi group (3rd) and Kirin group (5th) sell alcoholic beverage also. This figure does not include alcoholic drink.

Figure: 2015 Soft Drink Market Share in Japan

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Manufacturer Market share (%)
Coca-Cola 27.1
Suntory 21.0
Asahi 13.3
Ito En 11.5
Kirin 11.1
Others 16.0
   

Source is Nikkei Sangyo Shimbun newspaper, the article on 2016 July 25th.

 

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