Nikkei newspaper estimated the 2015 soft drink (non-alcoholic beverage) market share in Japan. According to it, the 2015 total sales were 1.8 billion cases.
Coca-Cola group is the biggest supplier. Coca-Cola group has 7 actual bottling companies in Japan, and their market share was 27% in 2015. Suntory (2nd place), Asahi group (3rd) and Kirin group (5th) sell alcoholic beverage also. This figure does not include alcoholic drink.
Figure: 2015 Soft Drink Market Share in Japan
| Manufacturer | Market share (%) |
| Coca-Cola | 27.1 |
| Suntory | 21.0 |
| Asahi | 13.3 |
| Ito En | 11.5 |
| Kirin | 11.1 |
| Others | 16.0 |
Source is Nikkei Sangyo Shimbun newspaper, the article on 2016 July 25th.
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