Nikkei press estimated 2013 wine market share in Japan. According to it, 363,141 kL of wine was sold in 2013. Its volume increased by 3.3% from 2012.
Top supplier was Mercian (17.7%). Since 2006, Mercian is a part of Kirin Group. Kirin is a beer company. Asahi (3rd) and Sapporo (4th) are also beer companies. 2nd place Suntory is a whisky company, basically, but they sell beer also. 5th place Kikkoman is a soy-source company.
Figure : 2013 Wine Market Share in Japan
Manufacturer | Market share (%) |
Mercian | 17.7 |
Suntory | 15.4 |
Asahi | 4.9 |
Sapporo | 4.7 |
Kikkoman | 2.1 |
Others | 55.2 |
The source of the market share is Nikkei Sangyo Shimbun newspaper, the article on 2014 July 28th.
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