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2013 Wine Market Share in Japan

Nikkei press estimated 2013 wine market share in Japan. According to it, 363,141 kL of wine was sold in 2013. Its volume increased by 3.3% from 2012.

Top supplier was Mercian (17.7%). Since 2006, Mercian is a part of Kirin Group. Kirin is a beer company. Asahi (3rd) and Sapporo (4th) are also beer companies. 2nd place Suntory is a whisky company, basically, but they sell beer also. 5th place Kikkoman is a soy-source company.

Figure : 2013 Wine Market Share in Japan 

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Manufacturer Market share (%)
Mercian 17.7
Suntory 15.4
Asahi 4.9
Sapporo 4.7
Kikkoman 2.1
Others 55.2

The source of the market share is Nikkei Sangyo Shimbun newspaper, the article on 2014 July 28th.

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