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2015 Beer Market Share in Japan

Nikkei press summarized the 2015 beer market share in Japan. The data include low-malt alcohol and beer-like beverage (third category beer) in addition to normal beer.

The total sales of beer 2015 were 424 million cases (one case equals approximately 12.66 litre).

Figure: 2015 Beer Market Share in Japan

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Manufacturer Market share (%)
Asahi 38.2
Kirin 33.4
Suntory 15.7
Sapporo 11.8
Orion 0.9
   

Source is Nikkei Sangyo Shimbun newspaper, the article on 2016 July 25th.

 

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