Cost of Living and Price Reports from Tokyo, Japan. You can download the Excel list of items+prices I posted.

English translation of the monthly report "Retail prices of major products in Tokyo" published by Tokyo Metropolitan government can be downloaded also.

Table of Contents of Statistics/Rankings/Graphs is here.

Toothpaste Market Share in Japan, 2013

According to Nikkei press, the 2013 total sales amount of toothpaste was 106 billion yen. The 2013 sales increased by 2.8% from 2012. Nikkei reported that expensive toothpaste (more than 500 yen ($5)) which prevents periodontal diseases was sold well. And it pushed up the total sales.

Nikkei estimated the toothpaste market share in Japan. Lion was the No.1 supplier. 

Figure : Toothpaste Market Share in Japan, 2013

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Manufacturer Market share (%)
Lion 28.4
Kao 20.4
Sunstar 17.4
Earth Chemical 12.0
Kobayashi Pharmaceutical  5.7
Others 16.1

The source of the market share is Nikkei Sangyo Shimbun newspaper, the article on 2014 July 28th.

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Table of Contents of Statistics/Rankings/Graphs is here.

In terms of the cost of living information, you can download the Excel price list of goods I posted.

English translation of the monthly report "Retail prices of major products in Tokyo" published by Tokyo Metropolitan government can be downloaded also.